01
Brand
- Brand Strategy & Positioning
- Brand Development & Naming
- Visual Identity
- Logo & Corporate Design
- Art Direction & Design Systems
- UI/UX
- Print & Packaging
Brand · Marketing · Digital
Strategy
that makes
brands matter.grow.convince.
SchwarzPartners is an independent consultancy for brand strategy, marketing and digital. A synthesis of analytical clarity and visual vision, for brands with a point of view.
— let´s talk
Services
Three disciplines.
One voice.
- 02
Marketing
- Campaign Development
- Advertising & Media Planning
- Social Media
- SEO & Content Strategy
- Performance Marketing
- Copywriting & Messaging
- Storytelling
- 03
Digital
- Website Concept & Development
- WordPress
- E-Commerce
- Digital Ads
- Analytics & Tracking
- Digital Touchpoints
How we work
Approach
Strategy and creativity are not opposites, they are the same discipline practised at different scales. Every engagement begins with rigorous thinking and ends with work that performs in the real world.
01
Integrated by design
Brand, marketing, and creative work together from day one, not handed off sequentially.
02
Strategy before aesthetics
Every visual and verbal decision is rooted in positioning logic and audience insight.
03
Small team, full focus
One contact. One strategist. Start to finish.
04
Measured, iterated, owned
We track what works, adapt quickly, and make sure you own every asset we build.
Selected Work
Real projects.
Real results.
SumUp Brand Identity
Served as Art Director for SumUp during its early startup phase, developing the visual identity from the ground up, including logo, brand system, and design language. Built to last: with only minor refinements, the identity remains in use to this day across one of Europe’s leading payment platforms.Rocket Internet Digital
Created digital prototypes for websites and apps across multiple Rocket Internet ventures, including Iconic, Zalora, and Foodpanda. Translating early-stage business concepts into testable, investable digital products. Fast, strategic, and built for decisions under pressure.Bergmann Bier Advertising
Developed advertising for Bergmann Bier, a beloved craft brewery from Dortmund with deep roots in the local community. The project spanned campaign development, print and digital advertising, translating the brewery’s authentic character into a cohesive visual and communicative identity.No. 76 Real Estate Marketing
Developed a full marketing concept tailored to a discerning audience of owner-occupiers and investors: from naming and branding to a curated visual world, a premium property exposé, and a digital presence that consistently communicates the project’s character and positioning.
About
Strategy is
personal. So is
the way I work.
SchwarzPartners is led by Patric Schwarz — combining direct senior advisory with a trusted network of specialists.
With a degree in Communications and Media Economics and a background spanning brand strategy, real estate marketing, and creative direction, I’ve spent over a decade helping companies position themselves clearly and communicate with intent.
SchwarzPartners is built on a simple belief: the best results come from working directly with someone who thinks strategically and executes creatively, without layers in between. No account managers. No handoffs. Just focused, experienced work from start to finish.
When a project calls for it, I collaborate with a trusted network of specialists, designers, developers, copywriters, photographers, assembled around what your project actually needs.
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